clock 14-09-2023
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Barratt London Launches New Homes to the Asian Market to Meet Increasing Demand

Following an increasing demand seen for UK investment opportunities, the UK’s leading property developer, Barratt London, will be launching new homes to the Asian market in the fourth quarter of 2023. Each of the developments offer unique investment opportunities with individual characteristics catering to varying investment criteria, from proximity to top-quality education to transport links or even future-proofing with energy efficiency ratings.

Launching in Asia on 14th October, Barratt London’s new Sterling Place development in New Malden will bring 456 one-, two- and three- bedroom apartments to the area, with phase one offering panoramic views over South-West London and towards the city. With Wimbledon and its famous All England Tennis Club nearby, local high streets offering world-class dining and outdoor activities, and the capital just a 23- minute train away, new research from JLL shows that New Malden is an area in high demand.

Replacing a derelict former print works who pioneered polymer banknotes and created postage stamps and currency for numerous countries around the world, nods to the original site’s history have been incorporated throughout the design. Striking brickwork, landscaping, pitched roofs and crittall-style windows have been inspired by the muted green tones and patterns printed on banknotes in the early 1900s, while the new residential village has also been designed with the environment in mind. The addition of podium gardens, play areas and additional tree and shrub planting will bring biodiversity net gain to the area; each energy efficient home is predicted an EPC rating of a B or above and there are 44 electric charging points, as well as over 900 cycle storage spaces.

A key attraction for Asian investors is the proximity to top quality education – South-West London is considered one of the most sought-after areas for parents and parents-to-be. Merton is home to over 85 schools and the Borough is in the top 10 in London for Ofsted rated ‘Outstanding’ schools.

A second new and exciting collection of homes just launched earlier this month is The Skyline Collection at Bermondsey Heights, 42 one, two and three-bedroom apartments that occupy the top six floors at this 26-storey 163-unit development, all boasting panoramic views over the London cityscape with a private balcony or winter garden. These exclusive homes will also offer an enhanced specification, including individually German-designed kitchens with silestone worktops and contemporary bathrooms, with beautifully tiled walls and floors.

Bermondsey Heights is an exciting new development just moments away from London Bridge, which offers city living in an area of London that represents an excellent investment opportunity – zone 2 living at a zone 3 price tag. JLL forecasts that the area of Bermondsey will see price growth of circa 25% over the next five years, and with rental value growth of 16%, Bermondsey Heights is ideally placed to capitalise on this ‘regeneration effect’.

All new homes in the development will benefit from energy saving and sustainability measures, such as efficient kitchen appliances and water taps, low energy lighting, highly insulated building fabric, a carbon efficient centralised heating system, green and blue roofs, solar panels, and air source heat pumps, which provide 70% of the development’s energy.

Ambitious regeneration plans for the wider area include a 30-acre development project seeking to create up to 3,500 homes, 13 new public spaces, a thriving business district with office space, workshops, cafés and restaurants, a creative and digital hub and local retail, as well as a state-of-the-art sports complex and arena.

Gary Ennis, Regional Managing Director of Barratt Developments (London and Southern) states: “Dynamic, good-value and brilliantly connected areas in and beyond London are increasingly resonating with in-the-know investors across Asia. We have seen considerable early interest in our new apartment launches. Our biggest overseas market for the last year came from Asia particularly from buyers in Hong Kong and Singapore.”

Prices for The Skyline Collection at Bermondsey Heights will start from £499,000 for a one-bedroom home and prices for Sterling Square in New Malden will be confirmed closer to launch. To find out more, visit or Barratt London’s exclusive sales agency in Southeast Asia, One Global Group

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